COM 3003: Integrated Advertising & Public Relations (Kirby)

Access a demographic report on any geography – or compare multiple geographies - for information including income, housing, race, age, education, retail spending, consumer expenditures, businesses and more.

Statista integrates data on over 80.000 topics from over 18.000 sources onto a single professional platform. Categorized into 21 market sectors, Statista.com provides companies, business customers, research institutions, and the academic community with direct access to quantitative data on media, business, finance, politics, and a wide variety of other areas of interest or markets.

The ProQuest Statistical Abstract of the United States is the authoritative and comprehensive summary of current and historical statistics on the social, political, and economic conditions of the United States.

Interactive data, charts and tables can be downloaded; the ability to download in a variety of formats including Word, PDF, Excel and PowerPoint to reduce time needed to reformat or manipulate our data for your needs; a new SWOT analysis section to help you understand the strengths, weaknesses, opportunities and threats facing an industry; a new Technology & Systems section that helps you compare the industry’s disruptive innovation against the economy average, allowing you to benchmark the industry’s performance.