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GfK MRI’s University Internet Reporter is a profiling system used by students and instructors for academic purposes to gain insights and define targets to better understand consumer’s media and product usage.The Survey of the American Consumer® generates the country’s largest and most current consumer database. Media choices. Demographics. Lifestyles and attitudes. Consumption of over 6,500 products and services in nearly 600 categories. Ratings data for almost all national print campaigns in the United States.
Statista integrates data on over 80.000 topics from over 18.000 sources onto a single professional platform. Categorized into 21 market sectors, Statista.com provides companies, business customers, research institutions, and the academic community with direct access to quantitative data on media, business, finance, politics, and a wide variety of other areas of interest or markets.
Access a demographic report on any geography – or compare multiple geographies - for information including income, housing, race, age, education, retail spending, consumer expenditures, businesses and more.